Can multi-tasking hinder your business?

Studies have shown that you are about 40% less productive when you are multi-tasking that when you stay focused on one project at a time.

Have you ever been talking to someone on the phone and you could hear the tap, tap, tap of their keyboard as they continued on another project? How did that feel? It probably felt like you weren't getting heard.

Clients can tell when you are distracted and are not giving your undivided attention to them. Everyone wants to be heard.

Next time the phone rings turn your back on your computer to answer the phone. If you are in the middle of a big project and don't want to get distracted either let your voice mail answer or simply tell the person on the phone that you are in the middle of something and would like to call them back when you can give them your undivided attention. Now would'nt that make you feel special?