The first thing that came to my mind was to let your hair down. Go to this event with the intention to have fun and help a lot of people. This will take the pressure off to get it right. When you are authentically you, you will be attractive to the clients who are perfect for you.
You may find clients at this event, but you may also find people to joint venture with or set up a strategic alliances with. Be open to all possibilities.
Make sure you hand out cards to those who are interested but more importantly ask for their card. If there is someone that you seem to connect well with set up a meeting after the convention to have lunch or coffee. You may send brochures to everyone you meet or better yet connect with them again on a social networking site that you both belong to or invite them to join your site.
Ask for help. People love to help other people and the biggest form of flattery is to ask for their help and advice. Let them know that you are a newbie at the convention and someone will tuck you under their wing glad to be of service.
So just go out there and have some fun! :-)
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